Here’s a bit more about me, Marianne Graff, and how I can help you…
Let me share a bit more about myself so you gain some insights into how I can help you with my ghostwriting services.
My Personal and Professional Background
I am a Canadian currently living in Mexico with my son whom I am homeschooling. I have a Master’s Degree in Librarianship with 10 years experience in digital librarianship and management. I am also a certified international English teacher with with 15 years experience in 7 countries on 4 continents and a proven track record of success teaching and designing courses including online courses. Over the past five years I have transitioned into digital marketing, taking many marketing, email marketing, copywriting, paid digital ad digital marketing, and most recently, ghost writing courses.
My international teaching career and digital librarianship background complements my digital marketing toolkit beautifully.
Ghost writing dovetails with my lifelong passion for writing.
I bring a lot of skills and experience to the table.
Here’s how I want to help you:
- Thought Leadership Articles for increasing your personal influence and presence online in Linked In and other platforms (X)
- 5 Email mini-courses to help you build your email list (the most valuable digital asset there is) and build trust among potential clients and customers
I can also provide:
- Scripts for videos on Youtube, Instagram Reels
- Blog article content based on interviews with you, or by re-purposing YouTube Video content in to articles, or conference presentations you have given
- Lead Magnet creation – AI can’t do everything for you; the best lead magnets are based on your personal experience; I can do the heavy lifting of making compelling and effective lead magnets for you , crafting your words and ideas into a compelling digital asset
- Ebooks and Memoirs to help you share your legacy and help others succeed after you in your industry
Why I Focus on Ghostwriting
My journey into ghostwriting has had many twists and turns, but it’s easy to see how all the events in my life have contributed positively to my ability to offer premium ghostwriting services and a well rounded toolkit of digital marketing skills and experience that complement ghostwriting beautifully.
My Master’s in Librarianship has given me deep insights into the behaviour seeking psychology of people and now they seek information online, and deep knowledge of SEO and search engines. I also learned excellent website design and content creation skills during my Master’s coursework that specialized in this.
This helps me create web content that will resonate with your ideal customers and clients.
I also have 15+ years as a full time international English teacher, with online course creation and in-person course creation experience for children, teens and adults. In addition to this, I have taken the Amy Porterfield online course creation program and gleaned excellent insider’s knowledge of how to make a profitable online course offering and help lead participants make the decision to register. I use VALUE LED MARKETING TACTICS, which educates potential customers so that they can make an informed decision and are eager to sign up for courses or buy products. I know how to create compelling and well organized courses in ways that make it easy for people to learn, and how to market courses successfully.
Since I have always been fascinated with how people seek information online and how best to meet people’s information needs, transitioning from Librarianship and teaching into market psychology behind digital marketing was easy. But something didn’t quit sit right with me.
I will be honest with you: I almost quit digital marketing after a year.
After taking an expensive digital marketing course to learn the insider’s tricks for making effective paid ads, I worked for a year for a family counsellor.
But I was bored by the formulaic cookie cutter approach to making ads I had learned. I didn’t want to be associated with people using slimy digitl marketing sales tactics such as video landing pages that over-promised and led people on for a long time before the ‘magical cure’ was revealed, or spamming people with unwanted emails. I didn’t want to have to send out a thousand emails a day to strangers on Linked in, or deal with the ever changing secret algorithms of google ads or seemingly random Facebook black flags.
I simply wanted to help people find the best solution for their problems, which is what ethical marketing is all about.
I took a year long break and went back to teaching English while I sorted out what I wanted to do next.
During this hiatus from digital marketing using paid ads, I took many courses on a wide range of topics. I noticed that the emails I opened always were by individuals offering tutorials, or free webinars or educational emails series that taught me how to do something that I thought was very valuable and useful.
And it was through this that I realized that email marketing is not dead at all, as some say.
In fact, email marketing is far more effective than the expensive paid ads I had paid a lot of money to learn how to do.
I actually enjoyed, and eagerly looked forward to, the emails from people sharing their hard won wisdom and tips for success in their area.
I appreciated the emails explaining the pitfalls to avoid and about the mistakes they made and what they learned from them as a result that might help me succeed, and succeed in far less time than it took them to succeed.
And so, I started taking email marketing courses.
And when I came across the free tutorials and valuable advice offered by famous Ghostwriter Nicolas Cole, and how he forged a new kind of marketing called Ghostwriting Thought Leadership articles and creating 5 email mini-courses as a flagship offering, I felt like I had finally found my specialty.
I knew that ghostwriting worked since that was the marketing tactic that most appealed to, and worked best on me.
Why Ghostwriting is Superior to AI Generated Content
I have followed the AI trends carefully, and learned to use many AI tools, and I firmly believe that the most valuable content in the future will not be AI generated content: It will be content that features the human experience, which AI can’t do since it can’t feel or experience real life or provide personally proven advice.
CEOs, Founders and executives have accumulated golden nuggets of wisdom that AI can’t possibly know, and can only pull from ‘first hand content’ such as ghostwriting helps people create.
We already see Google rewarding content that contains real human experience over AI generated content.
Therefore, ghostwritten content will remain superior to AI generated content.
Helping busy people share their wisdom through emailed courses and thought leadership articles is exactly what I feel drawn to do with all my skills and abilities.
I have always had an easy time taking notes in meetings and turning them into summaries, articles and transcripts, or creating scripts and presentations for others, so ghostwriting is a natural fit for me.
I have taken compassionate listing courses and know how to interview well and how to edit notes to bring out the most important points, and which information to highlight to help others understand the main points quickly and easily.
i would be happy to give you a sample of my abilities, in the form of a Thought Leadership article based on a short interview with you.
You only have to pay if you are 100% happy with the outcome.
You wouldn’t be reading this if you didn’t need help in some way, so let’s chat today.
Nothing ventured, nothing gained,as they say.
If you don’t change what you are doing now, and how you are doing them, will things change?
Probably not.
I can save you a lot of time.
So let’s talk and see what we can do differently for you, and how I can help you expand your reach and influence in the world by doing what you don’t have time to do, or know how to do, or don’t want to do yourself that would help you increase your sales and scale your business efficiently.
Search SITE OR FOR SAMPLES OF MY WRITTEN WORK
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